Baseline, Optimized, or Progressive?

When saving an image, which is best ? and WHY?

They all have different use cases.

  1. Baseline (“Standard”) uses a format recognized by most web browsers.
  2. Baseline Optimized creates a file with optimized color and a slightly smaller file size.
  3. Progressive displays a series of increasingly detailed versions of the image (you specify how many) as it downloads. Not all web browsers support optimized and Progressive JPEG images.
2 Likes

@Matt_Payne
Thanks! So, if a web browser DOES support Optimized and Progressive, which is better to use? Does it make much difference?

I export from LR which doesn’t have the option and I honestly don’t notice issues. I would use standard though…

@Matt_Payne

Ok, I have been, but notice others don’t. Thanks for the explanation :slight_smile:

Hi @SandyR-B , The various flavors of jpeg date from a time when bandwidth was much more of a scarce resource so all effort was made to get images on web pages to load as quickly as possible on low bandwidth connections. As speed has improved the need for speed/quality tradeoffs has faded (although for many image rich contexts it still is a good practice).

Hi @SandyR-B , I too like @Matt_Payne utilize L.R. and export from there back to my external drive with JPEG images after post-production. I utilize the “Custom” feature which allows me to add my watermark to the image. Most Social Media formats are now expanding to allow high res photos in various formats; 1:1, 3:4, or 16:9.